10LOVE LOVE LOVE (1989)
‘Love Love Love’ was second film of Aamir Khan and Juhi Chawla after the rousing success of their movie ‘Qayamat Se Qayamat Tak’. But this time around their pairing did not turn out to be quite beneficial for the makers as the movie met a dismal fate at the box-office. Like most of Aamir Khan movies, expectations were riding tremendously high on ‘Love Love Love’, but unfortunately it could not meet the humongous expectations and fell flat at the ticket window. Perhaps, the audience saw too much of love in its title and hence remained away from it fearing diabetes.
Also starring Gulshan Grover, Dalip Tahil and Om Shivpuri in important roles, the B. Subhash directorial was about two college students who fall in love, but both are unable to unite because the girl belongs to a family of criminals. Having an average premise, the film opened to mixed reviews on 4th August, 1989. Initially, it got the attention of some audience, but the footfalls kept plummeting in the following days. Soon, the writing was clear on the wall – the audience had rejected the film.
There was not an ounce of doubt in the minds of movie enthusiasts that Aamir Khan had once again selected a wrong script at the wrong time. After the earth shattering success of ‘Qayamat Se Qayamat Tak’, it was expected of him to sign sensible films but it seemed the actor was busy in increasing the number of his films overlooking the quality of the content.
TRIVIA: Dev Anand had planned to release his film ‘Awwal Number’ with Aamir Khan next after ‘Qayamat Se Qayamat Tak’, but instead B. Subhash released his film ‘Love Love Love’ before leaving Dev Sab very offended.